NEW YORK — Rihanna will take center stage at the Super Bowl halftime show in February.
The singer who declined to perform at the 2019 Super Bowl halftime show in solidarity with Colin Kaepernick will headline the 2023 Super Bowl, the NFL announced Sunday, along with Jay-Z’s Roc Nation and Apple Music . Rihanna posted an image on Instagram of an outstretched arm holding an NFL football.
“Rihanna is a once-in-a-generation talent, a woman of humble beginnings who has exceeded expectations at every turn,” Sean “Jay-Z” Carter, whose Roc Nation executive produced the show, said in a statement. “A man born on the small island of Barbados who became one of the most famous artists of all time. Self-made in business and entertainment.”
The Super Bowl will be held at State Farm Stadium in Glendale, Arizona on February 12. After years of sponsorship from Pepsi, the upcoming halftime show will be sponsored by Apple Music.
Rihanna previously said she turned down a similar opportunity for the 2019 Super Bowl, which ended up being headlined by Maroon 5. At the time, many artists expressed support for Kaepernick, the former San Francisco 49ers quarterback whose national anthem protests in 2016 they sparked debate in football.
“I couldn’t dare to do that. For what?” Rihanna told Vogue in 2019. “Who benefits from this? Not my people. I just couldn’t be sold. I couldn’t be an enabler. There are things in this organization that I don’t agree with at all, and I didn’t intention to go and help them in any way I can,” she said of the league.
With sales of more than 250 million records worldwide, Rihanna ranks as one of the best-selling female artists in the world. Her last album was 2016’s Anti.
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